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Driving effectiveness within a regulated market 

Between 2010 and 2018 Jamie & Graham worked at iris on the Barclaycard account as managing partner and creative director. During that time they produced a range of campaigns from TV brand advertising, to customer value growth, direct response and content development, across B2B and consumer audiences. Here’s a selection.

Barclaycard 50th Birthday Brand Advertising campaign

Mobile payments product launch content

Longest ever acquisition campaign

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Barclaycard Cashback card launch campaign concepts

 
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Acquisition Direct Marketing - Silver DMA winner

Juicy June acquisition campaign

B2B acquisition campaign

B2B acquisition campaign